Boundless are the perfect gut-friendly snacks when on-the-go, or at home (very well paired with an evening tipple). With a variety of bold and delicious flavours to choose from, there's a Boundless snack to suit every taste!
Tell us about Boundless?
Boundless Activated Snacking is here to change the face of snacking - for better and for good.
We make real snacks for real people - snacks that taste good and do good. We’re not about being perfect, but we are about looking after you and your gut. We deliver activated magic in a 30g snack, without ever compromising on taste or health. It’s like the best of both worlds!
How did the business begin?
Our founder, Cathy, started the business around 3 years ago now having left her job in the city as a Commodities Trader. Ironically, Boundless wasn’t actually what she intended to create.
A huge foodie, her initial career change was a food truck which catered events and markets across the UK. Boundless was originally a snack for her! Being gluten intolerant, and tired of the sugary rubbish you’d find in supermarkets, she needed a snack that’d fuel her throughout the day & looked after her gut. It was only when customers started to become more and more interested in her snack stash that she realised she was on to something…
What makes your product unique?
Our USP is activation. We soak our nuts & seeds to draw out the stuff that messes with your digestion, leaving you a snack that’s good to your gut. It’s that simple.
Why don’t more people activate then? Well, it’s pretty time consuming, and a tricky one to get right, so most people don’t bother. That’s why we do it for you!
How important is sustainability and impact to Boundless?
Sustainability is the word on everyone’s lips right now, but it’s rare that you’ll actually see brands holding themselves accountable. Boundless Activated Snacking is here to change the face of snacking - and that includes being the most sustainable brand possible.
Our first big change has been packaging, ensuring all our bags are fully curbside recyclable and we're working towards completely compostable bags (this has taken a lot longer than we’d hoped, mainly because the infrastructure just isn’t there in the UK yet, but that’s a whole other story).
We’re aware that growing nuts and seeds requires water, and so we work with a local charity called FRANK Water who deliver safe sanitation, water and hygiene across India & Nepal. We’ve worked with them since the start of Boundless, and as we grow so does our relationship with them.
We’ve also made the choice to be registered as vegan & gluten free, to make our products as accessible and sustainable as possible. Although we’re not a product specifically aimed at vegans, a planetary diet and reducing consumption is definitely the way forward.
How does the Boundless team like to keep healthy?
We’d love to say that we wake up at 5am every morning to practise our headstands, followed by a ten mile run, but that just isn’t the case. We’re super busy during the day, and so often our switch off time is just spent enjoying the moment with family or friends – as they say, laughter is the best medicine!
If we are in the mood to be active, we love a quick HIIT routine or a relaxing yoga flow. Shameless plug, but we’ve actually got a yoga mini series over on our insta, providing our followers with free classes for those who may not be able to afford a lesson or just want a 10 min break from their office desk!
Which one Boundless product would you recommend as a must-try?
We love all of our products equally, but if we were to have a favourite… it’s gotta be Cayenne & Rosemary. A little sweet, a little spicy and highly addictive. They’re perfect on their own, sprinkled over a salad or paired with a G&T.